Coaching Finelis n°7

Distinguish What Type of Client You Are Dealing With

Identify and adapt your approach based on client types to optimize your sales process.

This coaching focuses on identifying different client types to tailor your sales approach accordingly. Knowing the client type allows you to personalize each step of the sales process, from prospecting to final negotiation, ensuring effective management of new client acquisition.

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Coaching objectives

Understand the importance of identifying client types.

Learn to distinguish between different client types.

Develop specific strategies for each client type.

Improve the efficiency and results of sales teams.

Ensure optimal management of the sales process, including the final negotiation.

Coaching Program

Liste des modules avec objectifs
et résultats attendus

1

Module 1: Introduction to Identifying Client Types

Objectives:

Understand the basics of client segmentation and its importance in the sales process.

Expected Outcomes:

Knowledge of the fundamental concepts of client segmentation.

Module 2: The Different Client Types

Objectives:

Learn to identify and categorize the various types of clients you may encounter.

Expected Outcomes:

Ability to distinguish between different client types and understand their unique characteristics.

2
3

Module 3: Sales Strategies for Each Client Type

Objectives:

Develop tailored sales strategies for each client type.

Expected Outcomes:

Creation of specific action plans for each client segment.

 

Module 4: Communication and Engagement Techniques

Objectives:

Learn effective communication techniques for each client type.

Expected Outcomes:

Mastery of tailored engagement and communication methods.

4
5

Module 5: Managing the Sales Process for Different Client Types

Objectives:

Optimize the sales process based on client type.

Expected Outcomes:

Implementation of customized sales processes for each client type.

Module 6: Negotiation and Closing the Sale

Objectives:

Learn to adapt negotiation techniques based on client type.

Expected Outcomes:

Ability to effectively close sales with different client types.

6
7

Module 7: Client Follow-Up and Retention

Objectives:

Develop follow-up and retention strategies tailored to each client type.

Expected Outcomes:

Implementation of effective loyalty programs.

Support from a Strategic Sales Expert Coach

Each participant in the “Distinguish What Type of Client You Are Dealing With
” coaching program will benefit from personalized support provided by a strategic sales expert coach. This support is designed to offer ongoing, tailored assistance throughout the program, ensuring that each participant gains the maximum benefit from the coaching.

Personalized Support: Each participant will be assigned a dedicated coach who will guide them throughout the program. The coach will be available to answer questions, provide constructive feedback, and help overcome specific challenges encountered by the participant.

Individual Coaching Sessions: One-on-one coaching sessions will be held regularly to discuss progress, goals, and personalized strategies. These sessions will allow the coaching content to be tailored to each participant’s specific needs.

Discussion Groups and Interactive Workshops: In addition to individual sessions, participants can join discussion groups and interactive workshops to exchange ideas, share experiences, and learn from each other. These group sessions will foster collaborative learning and practical application of the concepts taught.

Methodology Used During the Coaching

The methodology used during this coaching is based on a combination of theoretical and practical approaches, aiming to ensure a deep understanding and effective application of strategic sales concepts.

Theoretical Approach:

  • Structured Courses: Training modules are designed to provide a solid theoretical foundation. Each module is structured to present key concepts clearly and concisely.
  • Educational Materials: Detailed course materials, case studies, recommended readings, and explanatory videos will be provided to deepen the understanding of concepts.

Practical Approach:

  • Interactive Workshops: Interactive workshops will be organized to allow participants to practice the concepts learned. These workshops will include exercises, sales simulations, and role-playing activities.
  • Real Projects: Participants will work on real projects or scenarios based on actual sales situations. This will enable them to apply sales techniques in a practical context and receive constructive feedback from coaches.
  • Case Studies: Real-world case studies will be analyzed to illustrate the application of strategic sales concepts in different contexts and industries.

Evaluation and Feedback:

  • Regular Assessments: Regular assessments will be conducted to measure participants’ progress. These assessments will include knowledge tests, practical exercises, and performance evaluations.
  • Continuous Feedback: Participants will receive continuous feedback from their coaches to help identify strengths and areas for improvement. Feedback will focus on individual performance and progress made.

Post-Coaching Support:

  • Ongoing Support: After the coaching program ends, participants will benefit from ongoing support to help apply the skills acquired in their work environment. This support may include follow-up sessions, consultations, and additional resources.
  • Peer Network: Participants will become part of a network of peers and coaches, allowing them to continue exchanging ideas, best practices, and professional opportunities.

This integrated and comprehensive approach ensures that participants not only gain a theoretical understanding of strategic sales concepts but also develop the practical skills needed to apply them effectively in their careers.

 

Deliverables

What participants will have created by the end of the coaching

At the end of the coaching “Distinguish What Type of Client You Are Dealing With,” participants will have developed and created several tangible and useful deliverables that will demonstrate their understanding and ability to apply strategic sales concepts. These deliverables will be practical tools that they can use in their daily work to improve their sales performance.

What Participants Will Have Created at the End of the Coaching:

  • A practical guide for identifying types of clients.
  • Specific action plans for each type of client.
  • Tools and methods for customizing the sales process.

Examples of Specific Deliverables for the Coaching:

  • Client segmentation guide.
  • Strategic sales plans.
  • Client tracking and retention reports.

These deliverables will allow participants to demonstrate their expertise in strategic sales and have concrete tools to enhance their performance and achieve their sales goals. By working on these deliverables, participants will apply theoretical concepts directly in practical contexts, thereby reinforcing their learning and confidence in their skills.

Practical Information

Duration of the Coaching

 

  • Total Length: 3 weeks
  • Session Structure:
    • Two (2) sessions of 45 minutes each
    • One (1) session of 30 minutes for feedback and debrief

The complete format of each program (Session 1 – 45 min, Session 2 – 45 min, Session 3 – 30 min feedback & debrief) is ideally suited for executives, sales managers, and marketing professionals to accelerate their sales and help them make optimal decisions.

We can organize group sessions, but we limit them to 5 participants for maximum effectiveness and interactivity.

Practical Information

Cost of Coaching

  • Program Cost: €800 per participant, with financing options available if needed.
  • Individual Session Cost: €300 excluding tax for a single initial session with no commitment to a longer duration.

This program can be launched during peak periods as well as during quieter times, including summer.

Reserve your session via this link: [Reserve Your Session]

 

FAQ on Coaching Process

Each coaching session consists of a theoretical part where concepts are explained in detail, followed by a practical part with exercises and simulations. Participants have the opportunity to ask questions and receive real-time feedback.

There are no formal prerequisites for this coaching. However, prior experience in sales or business management is a plus.

All sessions are recorded and made available to participants. If you miss a session, you can watch it at your convenience.

Yes, each participant will receive detailed course materials, case studies, explanatory videos, and practical tools to use during and after the coaching.

In addition to the coaching sessions, participants have access to online discussion forums, additional resources, and Q&A sessions with the coaches.

You can register online through our website or by contacting our team via email or phone. Once your registration is confirmed, you will receive all the necessary information to start the program.

We offer a 14-day trial period. If, for any reason, you are not satisfied with the coaching, you can cancel your registration and receive a full refund within this period.

Yes, we strive to make our training accessible to everyone. Please contact us to discuss your specific needs so that we can adapt the program accordingly.

This coaching will provide you with lasting skills in strategic sales, significantly improving your efficiency and performance. You will also benefit from an extensive professional network and ongoing resources to support your professional development.

These practical details will help you plan and prepare for your participation in the coaching, ensuring you have all the resources and support needed for success.

Coaches and Instructors

Jean-Charles Spanelis,
Expert in Sales Strategy

Jean-Charles Spanelis

Jean-Charles Spanelis has over 20 years of experience in strategic sales. Having held executive positions in several renowned companies, he has gained extensive expertise in sales management, business development, and negotiation. Jean-Charles is known for his ability to develop and implement complex sales strategies tailored to both B2B and B2C environments.

Education:

  • EDHEC Business School, Major in Market Finance (Alumni Class of 2001)

Experience:

  • Consultant, Entrepreneur, and Coach in Operational Sales Strategy (2021-Present)
  • Sales Director for Risk and GRC Software (2016-2020)
  • Sales Director for Portfolio Management Software and Fintechs/Regtechs (2007-2015)

Skills:

  • Sales Strategy
  • Finance & Technology Expertise
  • Advanced Negotiation
  • Customer Relationship Management
  • Sales Coaching
  • Project Consulting and Support

LinkedIn Profile

Profil Linkedin 

Bonuses and Resources

Additional Resources Provided

  1. Access to an Exclusive Resource Library:

    • E-books and Practical Guides: Access to a collection of guides and e-books on best sales practices, negotiation techniques, and customer relationship management.
    • Real Case Studies: Detailed analyses of real successful strategic sales cases, allowing participants to understand and apply proven strategies.
    • Templates and Models: Customizable sales scripts, prospecting plans, presentations, and performance reports for direct application in your work.

    Live Masterclasses with Experts:

    • Masterclass Sessions: Participate in live sessions with renowned industry experts, covering advanced topics in strategic sales and sharing valuable insights.
    • Q&A Sessions: Opportunities to ask questions and receive detailed answers from experts during the masterclass sessions.

    Monthly Webinars:

    • Thematic Webinars: Access to monthly webinars on specific topics related to strategic sales, negotiation, and customer relationship management.
    • Available Replays: In case of absence, webinar replays are available for viewing at any time.

    Access to an Online Community:

    • Discussion Forum: Join an active community of participants and alumni to exchange ideas, share experiences, and ask questions.
    • Collaborative Work Groups: Participation in work groups to collaborate on projects and support each other in applying learned concepts.

    Professional Tools and Software:

    • Access to CRM Tools: Use of leading market CRM software for customer relationship management and sales process optimization.
    • Prospecting and Automation Tools: Access to prospecting and sales automation tools to improve efficiency and productivity.

    Personalized Post-Coaching Follow-Up:

    • Follow-Up Sessions: Follow-up sessions with coaches to assess post-coaching progress and adjust strategies based on evolving needs.
    • Individual Consultations: Additional consultations with coaches for personalized advice and ongoing support.

     

Registration

Successful Sales Department
  1. Registration Process:

    1. Fill Out the Registration Form:

      • Complete the online form with your personal and professional information.
    2. Confirmation of Registration:

      • You will receive a confirmation email with program details and payment instructions.
    3. Payment:

      • Make the payment using your chosen option (installment payments available).
    4. Orientation Session:

      • Participate in the orientation session to meet the coaches and other participants, and get a detailed introduction to the program.
    5. Start Coaching:

      • Begin your coaching journey with the first online session, followed by workshops and individual coaching sessions.

Upcoming Session and Important Dates

Upcoming Session:

  • Start Date: July 15, 2024
  • End Date: September 6, 2024

Important Dates:

  • Registration Deadline: July 8, 2024
  • Orientation Session: July 10, 2024
  • First Live Webinar: July 17, 2024

Future Sessions:

  • Fall Session:

    • Start Date: October 1, 2024
    • End Date: November 22, 2024
    • Registration Deadline: September 24, 2024
  • Winter Session:

    • Start Date: January 5, 2025
    • End Date: February 27, 2025
    • Registration Deadline: December 29, 2024

References

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Clients of all sizes in France, Europe, and beyond:
from innovative startups needing to develop their sales, to major international groups needing to advance their teams.

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