Coaching Finelis n°11

Differentiating Victory and Result

Optimize your sales process by understanding the difference between individual wins and organizational results.

This coaching focuses on the distinction between individual wins and organizational results in the sales process. While results pertain to the benefits for the company, wins are personal gains felt on an individual level, both for the seller and the buyer. The goal is to combine both to build lasting and successful relationships with clients.

Le nombre important d'interactions dans une entreprise

Objectives of the Coaching

  • Understand the difference between individual wins and organizational results.
  • Learn to identify and value the personal wins of clients and sellers.
  • Develop strategies to align personal gains with business goals.
  • Improve client satisfaction and loyalty by recognizing their wins.
  • Enhance sales team motivation by valuing their personal successes.

Coaching Program

Module List with Objectives and Expected Outcomes

1

Module 1: Introduction to Wins and Results

  • Objectives: Understand the concepts of individual wins and organizational results.
  • Expected Outcomes: Knowledge of the differences and complementarities between wins and results.

Module 2: Identifying Individual Wins

  • Objectives: Learn to identify personal gains for clients and sellers.
  • Expected Outcomes: Ability to identify individual wins in the sales process.
2
3

Module 3: Identifying Organizational Results

  • Objectives: Recognize organizational benefits for the company.
  • Expected Outcomes: Techniques to measure and value organizational results.

Module 4: Aligning Wins and Results

  • Objectives: Develop strategies to align individual wins with organizational results.
  • Expected Outcomes: Action plans to harmonize personal gains and business goals.
4
5

Module 5: Valuing Client Wins

  • Objectives: Learn to value and celebrate clients’ personal wins.
  • Expected Outcomes: Techniques to enhance client satisfaction and loyalty.

Module 6: Motivating Sales Teams

  • Objectives: Motivate sales teams by recognizing their personal successes.
  • Expected Outcomes: Strategies to encourage and value the individual wins of sellers.
6
7

Module 7: Practical Applications and Case Studies

  • Objectives: Apply learned concepts to real sales situations.
  • Expected Outcomes: Analysis of real cases with identification and valuation of wins and results.

Accompagnement par un coach expert en vente stratégique

Each participant in the “Differentiating Wins and Results” coaching program will receive personalized support from an expert in strategic sales. This support is designed to provide ongoing and tailored assistance throughout the program, ensuring that each participant maximizes the benefits of the coaching.

Personalized Support:

  • Each participant will be assigned a dedicated coach who will guide them throughout the program. The coach will be available to answer questions, provide constructive feedback, and help overcome specific challenges faced by the participant.
  • Individual Coaching Sessions: One-on-one coaching sessions will be scheduled regularly to discuss progress, goals, and personalized strategies. These sessions will tailor the coaching content to the specific needs of each participant.
  • Discussion Groups and Interactive Workshops: In addition to individual sessions, participants can join discussion groups and interactive workshops to exchange ideas, share experiences, and learn from each other. These group sessions will foster collaborative learning and practical application of the taught concepts.

Methodology Used During Coaching

The methodology used in this coaching combines theoretical and practical approaches to ensure a deep understanding and effective application of strategic sales concepts.

Theoretical Approach:

  • Structured Courses: Training modules are designed to provide a solid theoretical foundation. Each module is structured to present key concepts clearly and concisely.
  • Educational Materials: Detailed course materials, case studies, recommended readings, and explanatory videos will be provided to deepen understanding of the concepts.

Practical Approach:

  • Practical Workshops: Interactive workshops will be organized to allow participants to practice the learned concepts. These workshops will include exercises, sales simulations, and role-playing.
  • Real Projects: Participants will work on real projects or scenarios based on actual sales situations. This will enable them to apply sales techniques in a practical context and receive constructive feedback from coaches.
  • Case Studies: Real case studies will be analyzed to illustrate the application of strategic sales concepts in various contexts and industries.

Evaluation and Feedback:

  • Regular Assessments: Regular assessments will be conducted to measure participants’ progress. These assessments will include knowledge tests, practical exercises, and performance evaluations.
  • Continuous Feedback: Participants will receive ongoing feedback from their coaches to help identify strengths and areas for improvement. Feedback will focus on individual performance and progress made.

Post-Coaching Follow-up:

  • Ongoing Support: After the coaching program ends, participants will receive ongoing support to help apply the skills acquired in their work environment. This support may include follow-up sessions, consultations, and additional resources.
  • Peer Network: Participants will be part of a peer and coach network, allowing them to continue exchanging ideas, best practices, and professional opportunities.

This integrated and comprehensive approach ensures that participants not only gain a theoretical understanding of strategic sales concepts but also develop the practical skills needed to apply them effectively in their careers.

Deliverables

What Participants Will Have Created by the End of the Coaching

By the end of the “Differentiating Wins and Results” coaching program, participants will have developed and created several tangible and useful deliverables that will demonstrate their understanding and ability to apply strategic sales concepts. These deliverables will be practical tools they can use in their daily work to enhance their sales performance.

What Participants Will Have Created by the End of the Coaching:

  • A practical guide for differentiating and aligning individual wins with organizational results.
  • Specific action plans for valuing personal gains and business outcomes.
  • Tools and methods for measuring and recognizing wins and results.

Examples of Coaching Deliverables:

  • Guide to Identifying Wins and Results: A comprehensive guide to help participants identify and differentiate between individual wins and organizational results.
  • Strategic Plans for Aligning Wins and Results: Detailed plans outlining how to align personal successes with business objectives.
  • Progress and Success Valuation Reports: Reports for tracking and valuing successes, providing insight into the impact of personal and organizational achievements.

These deliverables will enable participants to showcase their expertise in strategic sales and provide them with concrete tools to improve their performance and achieve their sales goals. By working on these deliverables, participants will apply theoretical concepts directly to practical contexts, thereby reinforcing their learning and boosting their confidence in their skills.

Practical Information

Duration of the Coaching

  • Total Length: 3 weeks
  • Session Structure:
    • Two (2) sessions of 45 minutes each
    • One (1) session of 30 minutes for feedback and debrief

The complete format of each program (Session 1 – 45 min, Session 2 – 45 min, Session 3 – 30 min feedback & debrief) is ideally suited for executives, sales managers, and marketing professionals to accelerate their sales and help them make optimal decisions.

We can organize group sessions, but we limit them to 5 participants for maximum effectiveness and interactivity.

Practical Information

Cost of Coaching

  • Program Cost: €800 per participant, with financing options available if needed.
  • Individual Session Cost: €300 excluding tax for a single initial session with no commitment to a longer duration.

This program can be launched during peak periods as well as during quieter times, including summer.

Reserve your session

 

FAQ on Coaching Process

Each coaching session consists of a theoretical part where concepts are explained in detail, followed by a practical part with exercises and simulations. Participants have the opportunity to ask questions and receive real-time feedback.

There are no formal prerequisites for this coaching. However, prior experience in sales or business management is a plus.

All sessions are recorded and made available to participants. If you miss a session, you can watch it at your convenience.

Yes, each participant will receive detailed course materials, case studies, explanatory videos, and practical tools to use during and after the coaching.

In addition to the coaching sessions, participants have access to online discussion forums, additional resources, and Q&A sessions with the coaches.

You can register online via our website or by contacting our team via email or phone. Once your registration is confirmed, you will receive all the necessary information to start the program.

We offer a 14-day trial period. If, for any reason, you are not satisfied with the coaching, you can cancel your registration and receive a full refund within this period.

Yes, we strive to make our training accessible to everyone. Please contact us to discuss your specific needs so that we can tailor the program accordingly.

This coaching will provide you with lasting skills in strategic sales, significantly enhancing your efficiency and performance. You will also benefit from an extensive professional network and ongoing resources to support your professional development.

This practical information will help you plan and prepare for your participation in the coaching, ensuring you have all the resources and support needed to succeed.

Coaches and Speakers

Jean-Charles Spanelis, Expert in Business Strategy

Jean-Charles Spanelis

Jean-Charles Spanelis has over 20 years of experience in strategic sales. Having held leadership positions in several renowned companies, he has developed deep expertise in sales management, business development, and negotiation. Jean-Charles is known for his ability to craft and implement complex sales strategies tailored to both B2B and B2C environments.

Education:

  • EDHEC Business School, Major in Market Finance (Alumni Class of 2001)

Experience:

  • Consultant, Entrepreneur, and Operational Sales Strategy Coach (2021-Present)
  • Director of Software Sales for Risk and GRC (2016-2020)
  • Director of Software Sales for Portfolio Management and Fintechs/Regtechs (2007-2015)

Skills:

  • Sales Strategy, Finance & Technology Expertise, Advanced Negotiation, Customer Relationship Management, Sales Coaching, Consulting and Project Support.

LinkedIn Profile

Bonuses and Resources

Additional Resources Provided

  1. Access to Exclusive Resource Library:

    • E-books and Practical Guides: Access a collection of guides and e-books on best sales practices, negotiation techniques, and customer relationship management.
    • Real-World Case Studies: Detailed analyses of successful strategic sales cases, allowing participants to understand and apply proven strategies.
    • Templates and Models: Customizable sales scripts, prospecting plans, presentations, and performance reports for direct application in your work.

    Live Masterclasses with Experts:

    • Masterclass Sessions: Participate in live sessions with renowned industry experts, covering advanced topics in strategic sales and sharing valuable insights.
    • Q&A Sessions: Opportunities to ask questions and receive detailed answers from experts during the masterclass sessions.

    Monthly Webinars:

    • Thematic Webinars: Access to monthly webinars on specific topics related to strategic sales, negotiation, and customer relationship management.
    • Available Replays: Replays of the webinars are available for viewing at any time if you are unable to attend live.

    Access to an Online Community:

    • Discussion Forum: Join an active community of participants and alumni to exchange ideas, share experiences, and ask questions.
    • Collaborative Workgroups: Participate in workgroups to collaborate on projects and support each other in applying the concepts learned.

    Professional Tools and Software:

    • CRM Tools: Use leading CRM software for managing customer relationships and optimizing sales processes.
    • Prospecting and Automation Tools: Access to prospecting and sales automation tools to enhance efficiency and productivity.

    Personalized Post-Coaching Support:

    • Follow-Up Sessions: Follow-up sessions with coaches to assess post-coaching progress and adjust strategies based on evolving needs.
    • Individual Consultations: Additional consultations with coaches for personalized advice and ongoing support.

Registration

Successful Sales Department
  1. Fill out the registration form: Complete the online form with your personal and professional information.
  2. Confirmation of registration: You will receive a confirmation email with program details and payment instructions.
  3. Payment: Make the payment according to your chosen option (installment payment available).
  4. Orientation session: Attend the orientation session to meet the coaches and other participants and get a detailed introduction to the program.
  5. Start of coaching: Begin your coaching journey with the first online session, followed by workshops and individual coaching sessions.

Next Session and Key Dates

Next Session:

  • Start Date: July 15, 2024
  • End Date: September 6, 2024

Important Dates:

  • Registration Deadline: July 8, 2024
  • Orientation Session: July 10, 2024
  • First Live Webinar: July 17, 2024

Future Session Schedule:

  • Fall Session:

    • Start Date: October 1, 2024
    • End Date: November 22, 2024
    • Registration Deadline: September 24, 2024
  • Winter Session:

    • Start Date: January 5, 2025
    • End Date: February 27, 2025
    • Registration Deadline: December 29, 2024

References

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Clients of all sizes in France, Europe, and beyond: from innovative startups needing to grow their sales to large international groups requiring advancement for their teams.

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